Document Type

Capstone Project (Open Access)

Degree Name

Bachelor of Arts (B.A.)


Health, Human Services and Public Policy

First Advisor

Andrea Ibessane

Second Advisor

Alma Cervantes


Recent studies show that children tend to do their best in school when their parents are engaged in their early childhood development. However, when parents do not instill the importance of education or engaged in their children’s education journey; than this can lead to numerous consequence. There is a higher chance that these children will continue to be unprepared for school, a higher chance of becoming truant students and a higher chance of dropping out of school at an early age. Unfortunately, parental engagement among Hispanic/Latino population has fallen short to support the academic success of their children. Hispanic/Latino parents need assistance and support to understand how to navigate the school system and learn the importance of parental engagement. According to governor Jerry Brown, in 2013, he signed the Local Control Funding Formula (LCFF) into a law in California. Where he elevated parent engagement as a legal requirement as one of the eight statewide education priorities. To aid with the governor’s initiative of enhancing parental engagement, the implementation of this capstone project was focused on the Padres Unidos Committee of Salinas. The project was conducted as an educational training workshops that focused on the positive impact of using social media as an outreaching tool to bring awareness to other parents about the importance of parental engagement among the Salinas community.