Document Type

Capstone Project

Degree Name

Bachelor of Arts (B.A.)


Humanities & Communication


The number of women-owned businesses is on the rise, but the issue of gender still remains. The old saying, "You've come a long way, baby," still remains to be an ongoing belief, but we still have a long way to go. With a 6.2 million projection for women-owned businesses in 2002, this is still not half of the majority, even with women starting businesses at twice the rate of men. Women may be under-represented due to their numbers; however, they are becoming more prominent and diversified in the types of businesses they own. I believe women business owners will continue to dominate the retail sector, but I believe we will continue to see the growth of women-owned business in other areas as well. Industries such as construction, agriculture and manufacturing, which traditionally have been dominated by men, are starting to feel the push of women entering these fields. Many female entrepreneurs face universal challenges. However, the financial barriers are becoming less difficult. This is particularly true for white women. Women of color still face the largest challenges when it comes to financing.


Capstone Project (B.A.) Institute for Human Communication

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