Date
5-2024
Document Type
Capstone Project (Campus-Only Access)
Degree Name
Bachelor of Science (B.S.)
Department
Health, Human Services and Public Policy
Major
Collaborative Health and Human Services
Abstract
Fundraiser turnout has decreased in recent years as a result of the Coronavirus, the continuous shift of community interests, and the increased cost of living. The Salinas Valley Health Foundation aims to bring life back into fundraising to support the community with expenses in addition to their medical bills like transportation fees and burial costs to name a few. The project was planning a community event to give Extra Life participants the space to get together in person. This resulted in the intern being able to provide the agency with a guideline on how to plan a fundraising event; one that earns profit and educates the community. This guideline will be used by future interns who will be taking over the Extra Life program position. Putting together a large-scale event in a short period comes with much difficulty, for rushing an event can be costly to the nonprofit as well as the company chosen to partner with. The Foundation and future interns can use this planning process as a guideline for events to come. The Foundation will need to continue community outreach as well as professional communication with partners where the intern left off.
Recommended Citation
Heinz, Allie, "Adapting Fundraising to Fit the Needs of Modernized Philanthropy" (2024). Capstone Projects and Master's Theses. 1672.
https://digitalcommons.csumb.edu/caps_thes_all/1672