Visiting Nurse Association marketing plan : meningitis disease awareness program targeting adolescents and young adults

Author

Kristen Yahn, California State University, Monterey Bay

Date

2006

Document Type

Capstone Project

Degree Name

Bachelor of Arts (B.A.)

Department

Health, Human Services and Public Policy

Abstract

This project is a marketing plan designed for the Visiting Nurse Association's meningitis outreach program. The purpose of this resource is to improve outreach to adolescents, young adults, and their parents. Resources include: a list of contacts, sample letters to parents and schools, newspaper articles regarding meningitis, a power point presentation designed for the community, sample surveys, 2006 survey results, a timeline for the project to follow, and recommendations for the future.

Comments

Capstone Project (B.A.) Health, Human Services, and Public Policy Department

Recommended Citation

Yahn, Kristen, "Visiting Nurse Association marketing plan : meningitis disease awareness program targeting adolescents and young adults" (2006). Capstone Projects and Master's Theses. 183.
https://digitalcommons.csumb.edu/caps_thes/183